OUR APPROACH
Our design process is based on defining what action, message, and tone is desired. By researching your business or institution, auditing past materials, and having conversations with key voices, we create a positioning profile with defined attributes. We survey your peers and focus on ways to emphasize your essence. The designs that result embody those attributes and offer logical choices that are both bold and fresh. We apply our process to print, web, and environmental projects. We especially enjoy creating and updating brands by defining and expanding your graphic vocabulary and providing systems that are flexible to use. Our design approach has no limits, which allows us to work in both two-dimension and three-dimensional spaces.
OUR SERVICES
Brand Identity, Campaigns, Editorial, Environmental, Events, Exhibition/Signage, Logos/Marks, Packaging, Print Design, Strategy, Website Design + Development (WIX, Wordpress).
OUR BACKGROUND
Founded in New Jersey in 1995, when we began our family, our goal was finding a balance between being hands-on parents and making a living doing what we love. Up until this point, Donna had worked as a designer at a local newspaper and in advertising before working for the world-renowned Pentagram New York for five years. As she rose to a senior design position, Donna worked on creating identities, packaging, annual reports, and signage for clients including CBS, Pepsi Co., International Paper, the World Cup, c|net, IBM, and The Oprah Winfrey Show. Jonathan learned the production side of graphic design at a small local printer, then moved on to work in advertising, before focusing on editorial design. He has art directed a broad range of magazines from New Jersey Monthly to Audubon, and finished his editorial career with the United States Golf Association before joining ChingFoster full time. We have always planned to return to Hawai'i, where we met, and where our hearts and families are, and in 2008 we relocated our family and business back to Honolulu. We were fortunate that many of our clients from the mainland have stayed with us while we have built a local client base here.
OUR CLIENTS PAST + PRESENT (PARTIAL)
Aloha Kidney, American Academy of Rome, American Friends of Attingham, Ballenger Chiropractic, Cancer Institute of New Jersey, Chaminade University, Children's Justice Center of Oahu, Common Sense Media, Crossing Rain, Foster Dental, Friends of Honolulu Botanical Gardens, Garden Club of Hawai'i, Hawai'i Theatre, Institute for Advanced Study, The Interchurch Center, Island School, John A. Burns School of Medicine, Kapa Nui Nails, Kids For A Cause, Lyon Arboretum, Morven Museum & Garden, New Jersey Monthly, The Peddie School, Princeton University, Punahou School PFA, Read to Me International, Robert Wood Johnson Foundation, Rutgers Prep School, Rutgers University, Saint Louis School, Saint Vincent's Hospital, Swarthmore College, University of Hawai'i, and United States Golf Association.
Our work has appeared in many design publications, including Communication Arts, Print, How, and I.D. magazine. We have also received numerous awards for design excellence from the American Institute of Graphic Arts, the Type Directors Club, the Society of Publication Designers, the Art Director’s Club of New Jersey, and a gold medal for designer of the year from CASE Circle of Excellence.